The Advertising Club of Metropolitan Washington announced today that Sherri Green, Director, Business Development at Arlington-based LM&O Advertising, has been appointed Chairperson of Advertising Week DC 2009, which will be held September 14-18. Michael Jack, President and General Manager of NBC Universal/WRC-TV, is serving as Vice-Chairperson.

Green has served as an influential member of the Advertising Week Steering Committee since 2005. The Steering Committee is comprised of key players from companies in the Greater Washington advertising, marketing, and media industries…

After a 35-year career in military recruitment advertising, including the past 13 years as president and co-founder of the agency that begins with the initial of his last name, Doug Laughlin of LM&O Advertising, Inc. today announced his retirement from day-to-day management of his full-service marketing and communications shop.

Doug Laughlin will assume the newly created role of chairman, LM&O Advertising, Inc. as he hands over the agency’s operational reins to son, Chris Laughlin, who is now president, LM&O Advertising, Inc., effective immediately…

The Cinema Advertising Council (CAC), the trade association of cinema advertising companies that represent 82% of U.S. movie screens, has named LM&O Advertising’s Army National Guard CITIZEN/SOLDIER as a winner of the 2007 CAC Creative Excellence Award for Top Integrated Cinema Advertising Campaign. Created by LM&O, the award recognizes high-quality, entertaining advertising that has been showcased in movie theatres throughout the year.

“When you are trying to reach your target in a movie theater your competition isn’t the other advertisers, it’s Ironman, Batman, and Sisterhood of the Traveling Pants 2,” said Dave Marinaccio…

The National Guard, the oldest continuously operating unit of the nation’s military, has elected to renew for up to five years its national recruitment advertising relationship with LM&O Advertising, Inc., based in Arlington, VA and one of the largest independent marketing agencies in the Washington, DC metropolitan area. Anticipated billings on the account during this 5-year time period will total $450 million.

The announcement of the contract renewal, which continues LM&O’s role as the agency of record for the Army National Guard, Air National Guard and the National Guard Bureau, was made by Doug Laughlin, president of LM&O Advertising, Inc., the full-service agency he founded in 1995 with Dave Marinaccio and Ron Owens…

At the recent Ad Club of Metropolitan Washington annual award ceremony, LM&O took home two Elements of Advertising (Sound, Music with Lyrics and Cinematography) ADDY Awards and the Television Citation of Excellence Award (Cinema and Theatre) all for it’s critically acclaimed in-theatre production, “Citizen Soldier,” for the National Guard.

“We are very pleased to have been honored by our peers for what we believe has been one of our most creative and exciting undertakings,” said LM&O Senior Vice President and Creative Director, Dave Marinaccio, who conceived, developed and managed the production…

Following the successful October premiere of its 3:30 minute pre-movie recruitment film entitled “Citizen Soldier,” the Army National Guard will roll out the second phase of the nationwide theatre campaign tomorrow, on Friday, November 30, with a broad array of innovative and interactive advertising components to complement the film.

The announcement was made by Andy Blenkle, supervisor of the Army National Guard recruitment account for LM&O Advertising, Inc., a full-service advertising agency headquartered in Arlington, Virginia. LM&O’s creative and media departments handled the multi-faceted integrated marketing project.