Senior Media Planner/Buyer

LOCATION        Arlington, VA


TYPE            Full-time


EXPERIENCE      4+ Years

LMO is a marketing agency that puts people first–our clients, their audiences, and our talent. That means harnessing our skills and imagination to understand and reach human beings, through a collaborative approach that delivers impressive results. It also means fostering a workplace environment that fulfills the needs of our team members, each and every one. There’s a reason we have a high retention rate and a culture that other agencies seek to emulate; because above all, we take care of you as a person. That’s where “People First” starts, and where it goes from there is up to you.”

We currently have an exciting opportunity for a detail oriented Senior Media Planner/Buyer in our Arlington, VA office. Remote work and/or hybrid work is available.

 

Job responsibilities include:

  • Develop and execute media plans best suited to meet established client requirements, budgets, and objectives

  • Collaborates with media team to successfully integrate traditional media schedules with digital opportunities

  • Conduct media, industry or company research to allow the agency to develop accurate and strategic advertising and marketing plans

  • Be the day-to-day contact for media vendors and aid in the management of general media department solicitations

  • Issue purchase orders for each approved media insertion or placement

  • Establish specifications and deadlines for needed materials and report these to the Creative, Production and Account Management departments or groups

  • Cross-reference and approve all media invoices to be processed and ensure timely payment

  • Conduct buying, negotiating, implementation, optimization, and tracking analysis against established Key Performance Indicators for digital marketing

  • Meet with internal Account Service teams and clients to present schedules or discuss media-related issues·

  • Maintain updated media orders (cancellations, changes, etc.) and distribute updated orders

  • Issues Point-of-Views (POVs) to clients on new media opportunities

  • Consistently seek new opportunities within digital in order to stay ahead of the curve, enhance individual/team/client learning, and improve client campaigns

  • Develop, mentor and train Media Planner/Buyers and Associate Media Planners

Requirements include:

  • Bachelor’s degree (Communication, Marketing or Advertising a plus)

  • 4+ years planning and buying digital media campaigns; integrated media experience a plus

  • Solid understanding of various platform media; RTB technology and programmatic buying experience preferred

  • Exceptional oral and written communication, and presentation skills

  • Strong attention to detail

  • Ability to multi-task

  • Knowledge of Sizmek, and other comparable third-party ad serving technology

  • Proficiency with media research tools (comScore, MRI, eMarketer, etc.)

If this is you, we want to hear from you. Please e-mail your resume to Sr*****************@lm*.com.

No phone calls please. LMO is a member of the 4A’s. LMO is a “drug-free workplace.” LMO is an equal opportunity employer and does not discriminate against otherwise qualified applicants on the basis of race, color, religion, sex, national origin, age, sexual orientation, gender identity or expression, veteran status, disability, genetic information, marital status, or any other characteristics protected by federal, state or local law.
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LMO Advertising
1776 Wilson Boulevard
Suite 500
Arlington, VA 22209
703.875.2193