Not Business As Usual Getting maximum engagement and value for amajor university’s media campaigns Challenge With the largest marketing budget at the university, the George Washington […]
Safety Strategy for the Super Bowl Building a plan to capture audience attention and keep NFL fans safe Challenge The Super Bowl brings a large-scale multi-day […]
From Learning to Marketing Communicating a new brand after a major renaming Challenge We were engaged by University of Maryland Global Campus (UMGC)—formerly University of Maryland […]